Tag Archives: socially useless business

Make Money or Make a Difference?

In Search of Sanuk

I believe that most people want to make a positive impact on the world. Faced with a clear choice between a selfish or a generous act, most would choose to give. Yet, in our daily lives it’s easy to focus on our own immediate self-interests. We tell ourselves that someday in the future well donate more, volunteer more or work on a social business idea. It generally takes a life threatening illness or a major disaster to bring out our good side. With all the wealth and abundance in developed countries, why is doing good such a minuscule portion of our lives and economies?

People are Fundamentally Good

Disasters and emergencies, often bring out the best in people. We’ve seen it over and over again, people happily step up to donate and volunteer for tsunamis, earthquakes, floods and other tragedies.

In fact, I think most people would risk their own lives to enter a burning building or jump in front of a moving vehicle in order to save another life.

Just raising children for 20 some years takes an incredible about of giving. All we expect is that our children do the same for their children. Clearly human beings are …

Is Your Business Socially Useless or Worse?